The pet food industry is evolving rapidly. Today’s pet parents read labels carefully and prefer clean, recognizable, functional ingredients over synthetic additives. For manufacturers, this shift presents a critical question: How can you improve formulation quality while maintaining shelf stability, cost efficiency, and regulatory clarity? One practical answer lies in…

From chicken jerky to fresh beetroot slices, the drying method defines your pet’s treat quality. Pet parents ask: does it matter if treats are dehydrated, baked, or freeze-dried? Yes—it impacts nutrition, texture, safety, and value. At Jeweltails, we use low-heat dehydration across veg and non-veg for maximum goodness.​ Dehydration: The Gold…

A veterinary perspective with Dr. Anirudh Mittal, Pupkitt Pet Care In collaboration with Jeweltails Every pet’s body changes with age – and so should their food. A puppy racing through growth, an adult maintaining ideal weight, and a senior slowing down all have very different nutritional needs. Choosing one “generic”…